Frank Schaeffer is a New York Times bestselling author and a talented painter. Our company provided a digital marketing strategy designed to build his image as a painter, highlight, and ultimately sell his work. The concept for the website we built, was for his artwork to look like paintings hanging in a gallery space. The page hosted two (virtual) art shows in the spring and summer of 2014. At the same time, the client’s social media pages were redesigned and used to foster audience engagement, and drive traffic to his website. In just over a year fifteen paintings have sold. Our company also built Frank’s dedicated author website, and continues to co-manage his social networks with a focus on marketing his artwork.